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The thread officially moves to threads.com and updates its web app

TechBrunchBy TechBrunchApril 24, 20253 Mins Read
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Meta's latest social network and X competitor, Instagram threads, have officially moved from threads.com to the website threads.net. Transitions include custom feeds, saved posts, likes! Features that allow easy access to features such as features such as high quality of life improvements for threaded web apps, and other tools to create new columns, copying posts for redistrising, searching for thread X's favorite creators, and more.

Meta first launched a new social app in July 2023 in a URL thread. This is because an alternative startup supported by Sequoia owned the Sthreads.com domain at the time. (The startup was sold to Shopify last year.)

In September 2024, Meta obtained the threads.com domain name and later began redirecting url threads.com to threads.net.

Starting today, Meta explains that users will no longer be redirected to .net from .com. That's the opposite.

From now on, if you enter threads.com in your browser, you will be taken directly to the thread home screen without being redirected. Meanwhile, those who enter threads.net will be redirected to the url threads.com.

With this change, Meta will provide more prominent and memorable URLs for social apps that have now reached over 320 million active users at the time of Meta's last public interest announcement in January. Some brands may allow apps to compete better with rival X.

In addition to the changes, Instagram head Adam Mosseri announced on Thursday several other minor updates that appear in the threaded web app that creators often use.

He said custom feeds will now appear in web apps in the same order that users see on mobile apps. Additionally, instead of creating and viewing pinned columns, users will be able to access their favorite and saved posts through the main menu.

Image credit: Thread

Another new addition allows users to copy threaded posts as images instead of taking screenshots. This makes it easy to share threaded posts with other apps like Instagram thinks.

Thread users can now add columns by clicking on the new column icon on the right side of the screen.

Image credit: Thread

Also, on the bottom right[+]You can click the button to open a new window and create a post.

Image credit: Thread

There is also a new feature that allows you to find and follow the same creators you followed in X before. This feature was introduced earlier this month and works by downloading an archive of X data uploaded to a thread to users.

Those who previously accessed the feature were shown with a pop-up saying, “You can find popular creators from X.” This feature remains in testing, Meta says.



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