YouTube announced today that it's changing the look of Creator Channels on the big screen. Changes include more accessible action buttons like “Subscribe,” a more modern design, and other tweaks first introduced to artist pages last fall.
At the time, YouTube announced that the artist page was part of a major makeover of YouTube that included integrating voice search into the search bar, redesigning the menu for easier navigation, adding a new vertical video information menu, larger thumbnails, and more. He said it was part of it. Others.
In a short video announcing changes to Creator Pages today, YouTube said the update features a more immersive layout design that “shows you the most relevant content” and makes the “Subscribe” button easier to access. He said his focus is on providing. The company told TechCrunch that the update will roll out to all creators on TV only in the coming weeks.
As the image of the changes shows, this page contains the new[購読]Alongside the button, users are given the option to play a mix of the channel's video content. The company suggests that all creators prepare their full 16×9 art for their channel banners that will be uploaded to the platform, as the new art will now be displayed edge-to-edge.
Image credits: YouTube
According to a recent post from YouTube CEO Neil Maughan, the redesign is part of a new wave that shows the growth rate for top creators, who account for the majority of screen time on TV, has increased by more than 400% over the past three years. The move comes shortly after the company disclosed the data. Creators are likely to respond positively to changes that help them increase their subscriber numbers and showcase their content more effectively on the big screen.
The company competes with traditional TV and streamers like Netflix, but also with new entrants like TikTok, which launched its own TV app in late 2021.