Close Menu
TechBrunchTechBrunch
  • Home
  • AI
  • Apps
  • Crypto
  • Security
  • Startups
  • TechCrunch
  • Venture

Subscribe to Updates

Subscribe to our newsletter and never miss our latest news

Subscribe my Newsletter for New Posts & tips Let's stay updated!

What's Hot

Apple fixes new iPhone Zero Day bugs used in Paragon Spyware Hacks

June 12, 2025

Automattic gets the relationship manager clay and adds an ID layer to the online tool

June 12, 2025

Legal Technology Platform will ensure you raise $30 million Series B and review contracts more efficiently

June 12, 2025
Facebook X (Twitter) Instagram
TechBrunchTechBrunch
  • Home
  • AI

    OpenAI seeks to extend human lifespans with the help of longevity startups

    January 17, 2025

    Farewell to the $200 million woolly mammoth and TikTok

    January 17, 2025

    Nord Security founder launches Nexos.ai to help enterprises move AI projects from pilot to production

    January 17, 2025

    Data proves it remains difficult for startups to raise capital, even though VCs invested $75 billion in the fourth quarter

    January 16, 2025

    Apple suspends AI notification summaries for news after generating false alerts

    January 16, 2025
  • Apps

    Automattic gets the relationship manager clay and adds an ID layer to the online tool

    June 12, 2025

    Meta appeals to AI 'Nudify' App Crush AI to advertise on its platform

    June 12, 2025

    Apple saves image playground with boost from chatgpt

    June 11, 2025

    All the new features that appear in Apple's iOS app

    June 11, 2025

    At WWDC, Apple says it uses AI to tag apps to improve the discoverability of the App Store

    June 11, 2025
  • Crypto

    xNotify Polymarket as partner in the official forecast market

    June 6, 2025

    Circle IPOs are giving hope to more startups waiting to be published to more startups

    June 5, 2025

    GameStop bought $500 million in Bitcoin

    May 28, 2025

    Vote for the session you want to watch in 2025

    May 26, 2025

    Save $900 + 90% from 2 tickets to destroy 2025 in the last 24 hours

    May 25, 2025
  • Security

    Apple fixes new iPhone Zero Day bugs used in Paragon Spyware Hacks

    June 12, 2025

    Researchers confirm that two journalists have been hacked with Paragon Spyware

    June 12, 2025

    US government vaccine websites have been tainted with content generated by AI

    June 11, 2025

    How to delete 23andMe data

    June 11, 2025

    Whole Foods warns of shortages following cyberattacks on its major distributor UNFI

    June 11, 2025
  • Startups

    7 days left: Founders and VCs save over $300 on all stage passes

    March 24, 2025

    AI chip startup Furiosaai reportedly rejecting $800 million acquisition offer from Meta

    March 24, 2025

    20 Hottest Open Source Startups of 2024

    March 22, 2025

    Andrill may build a weapons factory in the UK

    March 21, 2025

    Startup Weekly: Wiz bets paid off at M&A Rich Week

    March 21, 2025
  • TechCrunch

    OpenSea takes a long-term view with a focus on UX despite NFT sales remaining low

    February 8, 2024

    AI will save software companies' growth dreams

    February 8, 2024

    B2B and B2C are not about who buys, but how you sell

    February 5, 2024

    It's time for venture capital to break away from fast fashion

    February 3, 2024

    a16z's Chris Dixon believes it's time to focus on blockchain use cases rather than speculation

    February 2, 2024
  • Venture

    Legal Technology Platform will ensure you raise $30 million Series B and review contracts more efficiently

    June 12, 2025

    How AI Sales Startupland Base wins Ashton Kutcher's Sound Venture to lead the $30 million Series A

    June 12, 2025

    Jewel Burks Solomon's Collab Capital has shut down a new $75 million fund

    June 11, 2025

    Vijay Pande, founding partner of A16Z Bio and Health Strategy, is stepping on

    June 10, 2025

    The vast amount of data from the AI ​​storage platform is aiming to value $250 billion in the new round, sources say

    June 10, 2025
TechBrunchTechBrunch

Duolingo bans TikTok, moves to RedNote, US users jump 216% to learn Chinese

TechBrunchBy TechBrunchJanuary 15, 20253 Mins Read
Facebook Twitter Pinterest Telegram LinkedIn Tumblr WhatsApp Email
Share
Facebook Twitter LinkedIn Pinterest Telegram Email


More U.S. users of TikTok are turning to Duolingo to learn Chinese, as the company adopts a Chinese social app called RedNote ahead of TikTok's ban. Unless blocked by the Supreme Court, the US law is set to take effect on January 19th, TikTok will be removed from US app stores and the app will no longer function on users' devices unless they install a VPN client. Masu.

But instead of trying to circumvent the ban, more than 700 million TikTok users migrated to the social video platform RedNote (also known as Xiaohongshu), facilitating an amazing cultural exchange between the two countries' citizens. An American user helps a Chinese user with his English homework.

Some TikTok refugees have since struggled with technical issues signing up for RedNote, and some have been quickly fired for community violations, but their intentions to migrate from one Chinese-owned app to another is intended to send a strong signal to the U.S. government and its administration. Potential TikTok competitors like Meta argue that the social networking experience China produces is in demand and that U.S. companies can only imitate it.

The move also serves as a benchmark for determining whether U.S. users are concerned that Chinese companies are collecting their personal data for malicious purposes. This is one of the key factors that led to TikTok's ban in the first place. (Actually, as this migration shows, that's often not the case.)

However, Shanghai-based Xiaohongshu/RedNote is designed for Chinese people, so the default language of the app is Chinese. This has led to an increase in American users of the language learning app Duolingo taking crash courses in Chinese.

According to Duolingo, new Chinese learning in the U.S. through the app is up about 216% compared to this time last year, with a sharp increase in mid-January when RedNote adoption began. Additionally, the company is reporting a corresponding spike in people selecting “TikTok” as an answer to its “How did you hear about us” survey that new users are asked to answer. .

“Oh, so you're learning Chinese right now,” the company joked in an X post on Tuesday. He also posted a video on TikTok promoting the use of the app for learning Chinese. The short video showed the company's green owl mascot at an airport heading to China overlaid with text that read, “I want to move to China and learn Chinese on Duolingo.” The video currently has over 500,000 likes. Another recent video focused on teaching “TikTok refugees” Mandarin phrases has more than 620,000 likes.

Consumer demand for Duolingo's language learning courses is also impacting the app's installed base, according to data from app intelligence provider Appfigures.

The company reported that Duolingo's app saw a 36% increase in downloads in the U.S. from the App Store and Google Play combined as of January 3. This is an early sign that users may have been experimenting with a variety of Chinese social apps before RedNote participation spiked later in the month. .

A week ago, Duolingo was ranked #40 in Top Apps (excluding games) and Top Overall (including games). It currently ranks 22nd overall and 20th in top apps.



Source link

Share. Facebook Twitter Pinterest LinkedIn Tumblr Email

Related Posts

Automattic gets the relationship manager clay and adds an ID layer to the online tool

June 12, 2025

Meta appeals to AI 'Nudify' App Crush AI to advertise on its platform

June 12, 2025

Apple saves image playground with boost from chatgpt

June 11, 2025

All the new features that appear in Apple's iOS app

June 11, 2025

At WWDC, Apple says it uses AI to tag apps to improve the discoverability of the App Store

June 11, 2025

Snapchat unfolds a new $8.99 lens + subscription layer

June 11, 2025

Leave A Reply Cancel Reply

Top Reviews
Editors Picks

7 days left: Founders and VCs save over $300 on all stage passes

March 24, 2025

AI chip startup Furiosaai reportedly rejecting $800 million acquisition offer from Meta

March 24, 2025

20 Hottest Open Source Startups of 2024

March 22, 2025

Andrill may build a weapons factory in the UK

March 21, 2025
About Us
About Us

Welcome to Tech Brunch, your go-to destination for cutting-edge insights, news, and analysis in the fields of Artificial Intelligence (AI), Cryptocurrency, Technology, and Startups. At Tech Brunch, we are passionate about exploring the latest trends, innovations, and developments shaping the future of these dynamic industries.

Our Picks

Apple fixes new iPhone Zero Day bugs used in Paragon Spyware Hacks

June 12, 2025

Automattic gets the relationship manager clay and adds an ID layer to the online tool

June 12, 2025

Legal Technology Platform will ensure you raise $30 million Series B and review contracts more efficiently

June 12, 2025

Subscribe to Updates

Subscribe to our newsletter and never miss our latest news

Subscribe my Newsletter for New Posts & tips Let's stay updated!

© 2025 TechBrunch. Designed by TechBrunch.
  • Home
  • About Tech Brunch
  • Advertise with Tech Brunch
  • Contact us
  • DMCA Notice
  • Privacy Policy
  • Terms of Use

Type above and press Enter to search. Press Esc to cancel.