Uber is expanding its fleet of gig workers and creating a new category: AI annotation and data labeling.
The ride-hailing company has begun hiring contractors for a new AI and data labeling division called Scaled Solutions. According to a report from Bloomberg, these employees not only complete projects for Uber's internal business units, but also provide services to external customers such as self-driving car company Aurora Innovation and video game developer Niantic. It is said that there is.
According to a report from Bloomberg, Uber has begun recruiting contractors in countries including the United States, Canada, and India.
Uber's move into data labeling comes as the market becomes increasingly hot due to the rise of AI. For example, Scale AI is one of the companies expected to see an increase in demand in this space. The company raised $1 billion earlier this year at a valuation of $13.8 billion, after previously raising just $600 million in its eight-year history.