The White House this week announced a new label for internet-connected devices, the US Cyber Trust Mark, aimed at helping consumers make more informed decisions about the cybersecurity of the products they bring into their homes. ' was announced.
To earn the U.S. Cyber Trust Mark, administered by the Federal Communications Commission, companies must test their products against cybersecurity standards set by the U.S. National Institute of Standards and Technology through compliance testing by an accredited laboratory.
Targeted products range from baby monitors to smart home security devices.
The US Cyber Trust mark was created after approximately two years of public notice and comment period. The FCC unanimously approved the program and adopted final rules at the end of 2024.
People are becoming increasingly wary of cyber-attacks on smart devices. One recent survey found that one in three Americans is worried that their connected gadgets, like locks and doorbells, will be hacked.